Ecommerce

With 88% of today’s mattress buyers going to both online and in-store channels,* it’s critical to provide the right website experience. A visit to your website should educate and empower a consumer to feel better equipped to make a decision or guide them to visit your retail store location. Retail Edge Ecommerce gives you the insight to understand what’s important to today’s mattress buyer and the tools to assess your website for creating a better experience and increasing conversion.   * TSI Retailer Landscape Study 2023

Ecommerce Tools Available:

• User Experience (UX) Playbook
• Product Detail Pages (PDP) Playbook
• PDP Overview Guide
• UX Audit
• Find Your Bed: a consumer survey that provides mattress product recommendations to fit shopper needs.
  • Accounts using Find Your Bed saw an average 11.1% increase in monthly sales for all brands compared to their peers.